Private Aviation Marketing
One of the most integral components to being successful in the private jet charter industry is the utilization of marketing to promote your brand, product, and services. Whether you are a single broker operating from your computer or a large brokerage firm, having a well established marketing team and plan can make our break your success in this industry.
Lets discuss the various components that could make up a successful marketing plan in the private jet charter industry. First and foremost like any business, you will need a good name and logo which can be displayed on all company related material such as websites and business cards. Next is having a team or specific colleague who is in charge of marketing management. This team will be responsible for developing marketing campaigns, promoting the company on social media and engaging with potential clients, posting blogs such as this one, and developing leads for the salesmen.
The most difficult part of marketing is obtaining fruition from it. In the private jet charter industry competition is rampant and brokers are dime a dozen. It is beyond important that you have a proper marketing campaign to help reach new potential clients, establish a name and reputation, and become successful.
It’s a continuous learning process; in fact I’m always learning myself. Keep researching new ways to market and stand out, and surround yourself with individuals who possess an instinct for marketing, especially when it comes to online promotion such as websites, newsletters, campaigns, blogs, social media, and SEO.
Please feel free to browse our blogs you can find on our website, LinkedIn page, or other social media platforms to see how we market and promote our private jet charter services worldwide. We are also available 24/7/365 for all private jet charter inquiries. We are Icarus Jet and we will take you everywhere.
DISCLAIMER: All flights are operated by Part 135 carriers. Operators providing services for our clients must meet standards set forth by the FAA / EASA and relevant DGCA for safety, security and service. Icarus Jet does not own or operate aircraft under FAA Part 135 or EASA AOC. Icarus Jet is solely an Air Charter Broker.